SEO Value Calculator

Calculate the value of potential search terms

Simple 3 Step Process  See value of top 10 SERP   Use as a basis for SEO pricing   Great sales tool


Step 1 of 3

If you were ranked: clickthrough % # site visitors # sales/equiries generated Monthly Keyword Value

1. Find out the monthly search volume of the keyword

Using an accurate tool like Google Keyword Planner you can find out an approximate search volume for given keywords. Ensure you select the country you are targetting within the settings.

2. Determine the average value of an enquiry/sale

This could be revenue or pure profit, or whatever figure you want to work with that aligns best with business goals.

3. Determine the conversion rate of the website

Websites that are already very active with SEO will have lots of data from search in their analytics, which will give you a clear conversion rate. Newer sites you may have to be conservative and insert 1% which is an online average.