SEO Value Calculator
Calculate the value of potential search terms
Simple 3 Step Process See value of top 10 SERP Use as a basis for SEO pricing Great sales tool
If you were ranked: | clickthrough % | # site visitors | # sales/equiries generated | Monthly Keyword Value |
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1. Find out the monthly search volume of the keyword
Using an accurate tool like Google Keyword Planner you can find out an approximate search volume for given keywords. Ensure you select the country you are targetting within the settings.
2. Determine the average value of an enquiry/sale
This could be revenue or pure profit, or whatever figure you want to work with that aligns best with business goals.
3. Determine the conversion rate of the website
Websites that are already very active with SEO will have lots of data from search in their analytics, which will give you a clear conversion rate. Newer sites you may have to be conservative and insert 1% which is an online average.